Bubu Won Red Herring Global Awards 2011

Shinta Dhanuwardoyo is Receiving Red Herring 100 Asia Award

Continuing the winning from Red Herring Asia Awards, Bubu is joining the global Red Herring Awards. Gathering with competitive world class companies, Bubu was also being acknowledged as one of the award winner. Honored, this award would strengthen Bubu’s existence in global digital world where we have been already the leading digital agency in Indonesia.

BUBU.COM Won Red Herring 100 ASIA 2011 Awards

Shinta Dhanuwardoyo is Receiving Red Herring 100 Asia Award

Prior to joining international awards, BUBU.COM has been acknowledged by Red Herring as one of TOP 100 Asia most innovative companies 2011. On October 19, the Red Herring editorial team selected the Top 100 Asia most innovative companies from a pool of hundreds from across Asia. The Top 100 are evaluated on both quantitative and qualitative criteria, such as financial performance, technology innovation, quality of management, execution of strategy, and integration into their respective industries.

Brands Now Direct Their Followers to Social Media

By ANDREW ADAM NEWMAN
Published: August 3, 2011

MARKETERS promoting their products online have followed a fairly standard arc historically, first buying digital ads and building their own Web sites in the early years of the Internet, and more recently amassing followers on social networks like Facebook and Twitter.

Ritz crackers, a product of Kraft, used in-text ads to highlight its Facebook contest promotion with the television show “Glee. ”
Now, companies increasingly are running online ads that focus less on pitching their products than promoting their Facebook pages and Twitter accounts.

Sharepocalypse Now: Why Social Media Overload Means New Opportunities for Startups

August 1, 2011 by Nova Spivack

Nova Spivack has several ventures in production that focus on the real-time stream, including Bottlenose (for filtering the stream), StreamGlider (a new mobile stream delivery platform), Live Matrix (the schedule of the live web), and The Daily Dot (a new online daily newspaper about what’s trending online).

The social media landscape is changing quickly, but this change won’t be immediate, or for that matter, efficient. And that’s going to be a big problem for all of us.

I believe that Twitter, Facebook, Google+ and LinkedIn are fundamentally different, and thus, should not be in competition. However, I’m not sure the companies themselves see it this way. It’s likely they will continue dedicating resources to competition instead of differentiation.

And while the social media gods fight it out in the clouds above us, what will happen down here on Earth? What about all of us, the little people — the users?

Dalam rangka terus mengembangkan industri digital di Indonesia dan juga sebagai followup dari IDBYTE, Chairwoman dari Bubu Group, Shinta Witoyo Dhanuwardoyo, melakukan kunjungan ke beberapa perusahaan top teknologi digital dunia di San Fransisco dan Palo Alto, USA.

Di San Fransisco, Shinta bertemu dengan Jana Messerschmidt, Senior Director Twitter, dan beberapa petinggi Twitter lainnya. Sebelumnya dia bertemu Craig Newmark dari Craigslist.

Twitter Is Still Whistling

By CLAIRE CAIN MILLER July 19, 2011, 8:48 PM

ASPEN, Colo. — Twitter is facing a federal government investigation, competition from Google+ and the departure of two of its founders. But Dick Costolo, Twitter’s chief executive, has a message for the naysayers: the business is growing just fine.

“We’re growing faster than we’ve ever grown,” Mr. Costolo said Tuesday at the Fortune Brainstorm Tech conference in Aspen, Colo.

People send a billion Twitter posts every five days and 400 million people — not counting Twitter apps — visit its Web site each month, he said.

8 Crucial Elements of Startup Success

July 18 by Bill Clark 9

Bill Clark is the CEO of Microventures, a securities broker/dealer that uses crowdfunding to allow investors to invest between $1,000 and $10,000 in startups online. You can follow him on Twitter @austinbillc.

Most people understand that a high percentage of startups never make it. So what if you could give yourself a leg up on the competition? Below is a list of tips that may help your startup get to the next level. These ideas are not revolutionary, and many successful startups already have these qualities. Why not ensure yours does too?

Kompetisi Pemasaran Digital Bubu Awards v.07

Jakarta, CHIP.co.id - Kompetisi pemasaran digital Bubu Awards pada tahun ini menginjak usia yang ke-7. Kali ini, Bubu Awards diselenggarakan sebagai bagian dari seminggu digital besar yang disebut IDBYTE 2011, dimana terdiri dari pameran, lokakarya, konferensi, hingga malam penganugerahan. Acara ini berlangsung selama 4 hari berturut-turut pada tanggal 11-14 Juli 2011. Malam penganugerahan pada Bubu Awards diselenggarakan di Ballroom Ritz Carlton, Pacific Place, Jakarta (14/7).

The Beginner’s Guide to Facebook Commerce

July 15, 2011 by Jeff Ente 18

The Buzzword Breakdown Series is supported by The Network, Cisco’s technology news site. The Network features technology news, trends and information on video, collaboration, core networks, mobility, security, data, Cisco culture and social media.

Facebook’s gravitational pull of 750 million users is enough to hold digital marketers spellbound. Once they get past the sheer size, they find that Facebook also offers unique and nuanced selling opportunities amidst difficult obstacles.

5 Ways to Encourage Customers to Share Your Content

July 13, 2011

by Sanjay Dholakia, CEO of Crowd Factory

Nearly every brand has realized that integrating social elements into most or all of its marketing programs is essential. Companies are also thinking about social media as an integrated element that spans all of its campaigns and channels – not as its own silo. But enabling people to share a campaign with friends is only half the battle; you’ve got to give them a compelling reason to socialize.

Here are five creative ways to motivate social sharing. We’ll provide insights as to how you can structure campaigns to encourage more people to share, alongside examples of brands that are getting it right.